From navigation to encounters.
Surface Internet adds an encounter- and awareness-based layer to Internet participation. A relevant surface can become the way into information, identity, services or action without requiring the user to begin with a browser, search box, link or dedicated app journey.
An encounter can become the way in.
A screenshot. Someone nearby. Something shared with you. A camera view. A call. A sound. A building, signpost or vehicle. An identity. A ride. Surface Internet gives physical and digital surfaces a way to become part of the Internet encounter.
What appears through the devices you already use
Everyday digital moments can become encounter surfaces instead of dead ends.
What exists around you
Places and physical things can participate through presence, pinned locations and other qualifying encounter conditions.
Encounters that move
People, vehicles, destinations and encounter points can participate in journey and deliberate person-to-person experiences.
Different encounters. One underlying Surface.
Surface Internet Identity variants can appear through captions, hashtags and SurfaceMark stamping so images, videos and other digital surfaces can carry their Surface identity as they move across other platforms and channels.